| Editor's Pick May 11, 2021 | | Livestream E-Commerce Goes Mainstream | | Livestream shopping delivers an interactive experience for brands, influencers, or celebrities to promote and sell products; and for consumers to participate by asking questions and shopping during the event. The E-Commerce Times checked in with experts in the field to see what's driving this shopping phenomenon. | | Automated or Human, Consumers Demand Smart, Speedy Service | | The fifth annual Customer Expectations Report from Gladly reveals what today's consumers want from brands, especially when shopping online. The report describes how consumers' expectations of retailers have changed in the last year amid a global pandemic and an online shopping boom. Also suggested is that online shoppers tend to prefer human agents over digital assistants. | | Outdated Windows Users Flout Computing Safety | | A recent study by Kaspersky revealed that nearly one quarter of PCs still run Microsoft Windows 7, which stopped receiving mainstream support in January 2020. Using an end-of-life operating system that no longer receives security updates is akin to driving a car with a brake light on, suggested Oliver Tavakoli, CTO at Vectra AI. | | Many CEOs Skeptical of Social Media Marketing | | A survey of more than 200 CEOs maintains that poor digital marketing practices and meaningless metrics are "putting the board to sleep." According to the study, 62 percent of the CEOs believe that too much of marketing budgets is wasted on activities that don't deliver meaningful results, while nearly as many -- 60 percent -- think that the marketing potential of social media has been exaggerated. | | The Great OS Replacement: How to Find the Best Linux Distribution | | Picking the ideal Linux distribution takes research and planning. Not because Linux is a challenge. Rather, the Linux OS offers a seemingly unending selection of distributions to meet general computing as well as special needs for enterprise, SMBs, and personal use. Deciding which distribution of Linux is right for you involves a number of variables and factors. | | This New Online Marketplace Caters to Creators | | TrovaPage helps creators and other entrepreneurs focus on marketing without detracting from their creativity. The internet marketplace provides a complete e-commerce platform that allows entrepreneurs to build, market, and bill for services. Users' businesses range from yoga instruction and guitar lessons, to small restaurants, personalized astrology, and nonprofits. | | TRENDING ON ECT NEWS NETWORK | | DNS Flaws Expose Millions of IoT Devices to Hacker Threats A set of flaws in a widely used network communication protocol that could affect millions of devices has been revealed by Forescout Research Labs and JSOF Research. The nine vulnerabilities discovered by security researchers dramatically increase ... Read more www.technewsworld.com | | | | | | Tax Benefits That Can Help Small Tech and Entrepreneurs Now This year's revised federal tax code plus new Covid-19 initiatives provide additional incentives for startup companies, as well as small and medium-sized businesses. If you received a Paycheck Protection Program (PPP) loan, you may qualify to... Read more www.ecommercetimes.com | | | | | | Need More From Your Digital Ad Spend? Dr. Jorge Barraza, professor of applied psychology at the University of Southern California, has a plan to help advertisers reach consumers that would not normally buy their products, by using the principle of contextual alignment. Read more www.crmbuyer.com | | | | | | Open Source Joins Efforts to Combat Rare Diseases The father of a boy born with a rare disease created the RareCamp project and the OpenTreatments Foundation to enable patients to create gene therapies for rare genetic diseases; then work with their doctors and nonprofits to develop drugs. Read more linuxinsider.com | | | | | | Associate Degree in Business Information Technology The University of Cincinnati online program provides students with a set of skills that are in high demand, including software proficiency, communication, critical thinking, analysis, and problem-solving. Learn more from an Enrollment Advisor today. Read more online.uc.edu | | | | | | Contact Center AI Explained by Pop Culture | eBook What if learning Contact Center AI were as engaging as “Blade Runner”? If understanding how it works could be less painless than how it's portrayed in “2001: A Space Odyssey”? Read more get.niceincontact.com | | | | | | Get the day's top e-business and technology news from ECT News Network delivered to your inbox as stories break. Sign up today. | | We welcome your feedback. To share your thoughts or ideas, please use our online form. | | This newsletter was sent in response to your request on an ECT News Network website. To update your settings, or to receive other newsletters from ECT News Network: Manage My Subscriptions. | | To advertise in this newsletter or elsewhere on ECT News Network, please call our sales department (818) 461-9700 or follow these links:
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