Editor's Pick Newsletter for ebuka

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View Online Editor's Pick April 27, 2021 Open Source Joins Efforts to Create Gene Therapies for Rare Diseases The father of a boy born with a rare disease created the RareCamp project and the OpenTreatments Foundation to enable patients to create gene therapies for rare genetic diseases; then work with their doctors and nonprofits to develop drugs. Read More SPONSORED Investors have $20 billion to acquire businesses. Is yours one of them? Our Technology M&A: 2021 Outlook gives owners, founders and entrepreneurs insight into why e-commerce is dominating technology acquisitions, what this means for multiples, when investors are looking to allocate capital and more. Get the Report Digital Payments Lead March Toward a Cashless Society From coin shortages and curbside operations to contactless transactions, how consumers pay for their purchases has been completely transformed during the pandemic. Marketers expect that transformation to continue and expand. It is not just family staples that are seeing a jump in consumer digital payment options. The retail and gaming sectors are also leading the digital charge.  Read More Cybercops Scrub Botnet Software From Millions of Computers The notorious Emotet botnet software began uninstalling itself from some one million computers Sunday. The uninstall command was part of an update sent to the infected computers by law enforcement servers in the Netherlands after Emotet's infrastructure was compromised in January during a multinational operation mounted by eight nations. Read More How to Avoid the Cost of Churn With Better Customer Experiences Customer churn is costing mid-market companies an average of $5.5 million per year. Retailers need to avoid the expensive mistakes that result in such disastrous churn. This presents a clamorous alarm to marketers. One solution to this costly predicament is to get sales teams to work effectively, and consistently, in CRM platforms. Read More Need More From Your Digital Ad Spend? Adopt Contextual Alignment Many digital marketers spend too much on targeting an already loyal customer base rather than tapping into new streams. Dr. Jorge Barraza, professor of applied psychology at the University of Southern California, has a plan to help advertisers reach consumers that would not normally buy their products, by using the principle of contextual alignment. Read More CPG Brands Doubling Down on Direct-to-Consumer E-Commerce An increasing number of consumer-packaged goods companies are shifting to the direct-to-consumer e-commerce model, thus bypassing retailers as middlemen. This raises questions of how manufacturers can meet customers' needs without jeopardizing relationships with their retail distribution partners. The E-Commerce Times spoke with several DTC experts to help shed some light on these issues. Read More TRENDING ON ECT NEWS NETWORK DuckDuckGo Unwraps Google FLoC Blocker DuckDuckGo has announced an add-on to the Chrome browser that blocks Google's new scheme to provide marketers with information for targeting advertising at Internet users. The scheme called FLoC -- Federated Learning of Cohorts -- is being tested ... Read more www.technewsworld.com The Growing Gig Economy With an increasing amount of workers turning to part-time, freelance, and contract work for a variety of reasons, a growing number of businesses are now based on the gig economy model. The E-Commerce Times spoke with several experts familiar with ... Read more www.ecommercetimes.com Sophisticated CRM Now at the Core of Customer Success With most workers continuing to work remotely, CRM has become an important tool for managing relationship risk. Read more www.crmbuyer.com Open Source Is Now Big Tech's Battleground The creation of the Rust Foundation marks a noteworthy instance in which proprietary software companies took the initiative to found and steward a nonprofit project. It’s not groundbreaking, but it doesn’t happen every day. Read more linuxinsider.com FEATURED RESOURCES Global Commerce, Simplified At Digital River we believe in using our global expertise to fuel and optimize commerce, open doors to new markets and facilitate payments around the world. Build an ecommerce solution customized for your business. Read more www.digitalriver.com Bachelor of Science in Cybersecurity Pursue lucrative and in-demand roles with Utica College's 100% online cybersecurity degree. You’ll choose from four specializations to tailor your degree to your career goals. Read more programs.online.utica.edu Contact Center AI Explained by Pop Culture | eBook What if learning Contact Center AI were as engaging as “Blade Runner”? If understanding how it works could be less painless than how it's portrayed in “2001: A Space Odyssey”? Read more get.niceincontact.com READER SERVICES News Alerts Get the day's top e-business and technology news from ECT News Network delivered to your inbox as stories break. Sign up today. Feedback We welcome your feedback. To share your thoughts or ideas, please use our online form. Manage Subscriptions This newsletter was sent in response to your request on an ECT News Network website. To update your settings, or to receive other newsletters from ECT News Network: Manage My Subscriptions. BUSINESS SERVICES How to Advertise To advertise in this newsletter or elsewhere on ECT News Network, please call our sales department (818) 461-9700 or follow these links: Contact Sales | Media Kit | Rate Card | Lead Generation ‌ ‌ ‌ © 2021 ECT News Network, Inc.

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