Thursday 23 July 2020

Editor's Pick Newsletter

Editor's Pick
July 23, 2020
Panic Buying Sparks New E-Tail Strategies
Panic buying and competition for consumer attention between in-store and online transactions have created a brave new world of retail that is bound to continue into a post-pandemic reality. The E-Commerce Times reached out to several firms that guide brands on how to prepare for, and adapt to, changes in consumer behavior and product demand -- and what this means for the future of retail.
Why Microsoft Teams Will Be the De Facto Standard for Video Collaboration
Videoconferencing has been an exciting and somewhat painful technology to watch because it seemed like everyone in the segment fundamentally didn't understand that if you don't have interoperability and didn't focus on ease of use, it wouldn't work. Rob Enderle looks at why Microsoft Teams is trending to be the new standard for video collaboration.
Fitness Products Shatter Online Sales Records During Lockdown
Digital at-home exercise sessions and sales of home exercise and health equipment purchased online are fueling new consumer trends that could permanently supplant old shopping routines.
The Past, Present and Future of Attribute-Based Encryption
That padlock in the address bar of the website you're visiting represents the 's' after 'http' -- which stands for the latest version of Transport Layer Security. Together with Secure Sockets Layer, which TLS replaced, these digital security technologies allow encrypted communication between two parties, such as web sites or servers, and web browsers. Like the Internet itself, these technologies were breakthroughs when conceived.
Refocus Your Sales Strategy on the Phone Call
Getting a prospect on the line and talking to them directly matters. It's the ability to deliver the pitch with the right content, cadence, and care for your future clients' needs that makes a voice call so effective. It's not just salespeople who prefer a call -- 92 percent of all customer interactions happen over the phone. Simply put, that direct human connection creates the right environment to establish trust.
Salesforce Ups Its Marketing Game
Recent research shows that employees are well aligned with the directions and goals of their companies, and that they are competently led and respect their bosses; but the technologies they use leave a lot to be desired. This includes CRM, and too often the functionality that their currently installed CRM doesn't offer. Consequently, the changes Salesforce just introduced in its Marketing Cloud could not have been more timely.
US Cloud Gaming Subscriptions Target $3B
Consumer interest in cloud gaming could boost annual subscription revenues to nearly US$3 billion, according to Parks Associates. There is renewed interest, the research firm's report noted, in gaming services that can stream over the Internet and deliver games to multiple platforms without downloads and without taxing local processing power.
Rancher Labs and Fujitsu Form Kubernetes Partnership as Suse Readies Merger
Rancher Labs and Fujitsu have announced an alliance to hasten the adoption of Kubernetes container orchestration technology industry-wide, starting within public sector institutions in the U.K. and Ireland. 
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ECT NEWS NETWORK
3 Apps to Help Golfers Get Into the Swing of Things

Sports performance technology continues to advance and gain popularity as high-tech tools are utilized to enhance player performance in all types of athletics. Golf is no exception.

Read more
www.technewsworld.com
New E-Comm Partnership Gives US Merchants Access to LATAM

ShipStation has partnered with Mercado Libre, which is known as the "Amazon of Latin America" and has operations in 18 countries throughout the region. Mercado Libre is the fourth largest marketplace in the world in terms of visits per month.

Read more
www.ecommercetimes.com
Let's Rethink Our Relationship With CRM

Close to half of all CRM projects fail and about 40% of CRM software purchased goes unused because sales teams don't want to use software that makes them glorified data entry clerks and still doesn't "work."

Read more
www.crmbuyer.com
Open Source Security Issues Exist: Deal With Them

Open Source Software has a different set of risks and challenges compared to closed source or proprietary software. The Information Security Forum released a report to help security pros recognize the benefits and perceived challenges of using OSS.

Read more
linuxinsider.com
FEATURED RESOURCES
UC Online Master's in Information Technology

The University of Cincinnati online program is ranked 10th in the country by U.S. News & World Report (2020). Enjoy the flexibility of a schedule built for working professionals. Learn from educators with decades of experience in the field of IT.

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online.uc.edu
Women in Tech: 20 Trailblazers Share Their Journeys
Successful women in the tech trenches share their insights and tackle subjects ranging from how to search out a strong mentor to how to be one -- from how to advance in a large company to how to start your own firm.

This book is an excellent guide for students considering STEM courses, graduates pondering job choices, and career changers at any stage in life. It's also a useful tool for school and career counselors, recruiters, and HR pros eager to diversify their workplaces.
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