Monday 3 April 2017

The Morning After: Corporate April Fools

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It's Monday, April 03, 2017.

Hey, good morning!

Welcome to the work week. April 1st is finally done, and in these days of fake news, we’re all increasingly numb to the corporate non-ideas that barraged our inboxes and social networks over the weekend. Meanwhile, Apple is apparently sketching out TV service plans aimed at convenience, and Archer, the mobile game, requires you to fire up your old printer.

HBO, Showtime and Starz for one price?
 

Apple hopes to sell premium TV channels in a bundle
 

Apple hopes to sell premium TV channels in a bundle<br />   

Apple's attempts to offer its own TV service haven't panned out. However, it appears to have a Plan B: offer a bundle that includes just a handful of channels you can already watch on its devices. Recode sources understand that Apple is pitching a deal that would offer HBO, Showtime and Starz for one price. It's not certain whether or not you'd get a discount over the $35 per month it costs to subscribe to each network individually, but the focus would be on convenience. There's even talk of Apple potentially selling the bundle as a stand-alone product -- presumably, as more than just a collection of existing apps.

The worst.

This April 1st, you’re not fooling anyone
 

This April 1st, you’re not fooling anyone<br />   

Featuring energy drinks, garden gnomes, onesies, and other things you don’t normally buy anyway. 
 

‘PES 2017’ allegedly uses his likeness without permission.
 

Soccer icon Maradona threatens to sue Konami for using his face
 

Soccer icon Maradona threatens to sue Konami for using his face<br />   

You may have been excited to see sports legend Diego Maradona in Konami's Pro Evolution Soccer 2017, but the superstar himself is... less than thrilled. Maradona has threatened to sue Konami for allegedly using his likeness in the game without permission.

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The victim has also been subject to online bullying.
 

Police make first arrest in Facebook Live sexual assault case
 

Police make first arrest in Facebook Live sexual assault case<br />   

Law enforcement is taking sweeping action following a horrific sexual assault streamed on Facebook’s live broadcast feature. Chicago police report that they've made the first arrest in the case, bringing a 14-year-old boy into custody. There will be more arrests soon, according to the CPD, including a 15-year-old who's next in line. Details of the case are mostly under wraps beyond a connection between the victim and one of her attackers (their age prevents disclosing some of the facts). However, it's already clear that the livestream wasn't the end to the internet-based trauma.
 

Augmented reality meets old-school ink.

The 'Archer' mobile game asks you to break out your printer

The 'Archer' mobile game asks you to break out your printer

By their very nature, most augmented reality games are at least a little bit futuristic. The creators of Archer, however, are embracing the past. The Archer, P.I. mobile game will have you pointing your Android or iOS device at your TV, Facebook and even billboards to scan for clues to a hidden story inside Archer: Dreamland, the film noir-inspired eighth season of the animated series. If you want to claim your rewards and unlock every mystery, though, you'll also have to print and assemble physical objects based on what you see in the show.

But wait, there's more...

1. Roland founder and music legend Ikutaro Kakehashi dies

2. Recommended Reading: Beats 1 is a powerful music marketing tool

3. Tesla's SUV demand is catching up to its sedan

4. Expect to see BlackBerry's name (and tech) on more devices

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