Thursday 11 March 2021

E-Commerce Minute for ebuka

E-Commerce Minute
March 11, 2021
Corporate Finance Execs Still Balk at Bitcoin
An increasing number of businesses and even public companies are showing interest in Bitcoin. However, not all chief financial officers of these institutions are convinced to invest in the digital currency as a corporate asset any time soon.
SPONSORED REPORT
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Our Technology M&A: 2021 Outlook gives owners, founders and entrepreneurs insight into why e-commerce is dominating technology acquisitions, what this means for multiples, when investors are looking to allocate capital and more.
AI Contract Spending Set to Grow in Federal Market
The United States government is trying to get smarter about getting smart. Throughout the federal government, and especially in defense and national security, artificial intelligence is getting an increased amount of attention, including the adoption of hefty AI budgets. That should lead to increasing contract opportunities for information technology vendors with high competence in AI.
Social Commerce Is Changing How Brands Sell Online
For brands that haven't yet tried social selling, 2021 is the time to start. Social commerce offers brands the ability to reach new audiences on platforms consumers already use and trust. Moreover, because it streamlines the sales process by allowing people to discover your brand and make purchases without leaving the platform, social commerce can boost revenue.
WFH Era Puts Emphasis on Ergonomics
Now that so many people work from home, ergonomic workspaces, furniture, and design have become a key concern when setting up a home workplace or company offices of the future. Alongside this demand is an escalation of online sales in the home furnishings industry. The E-Commerce Times spoke with several ergonomic and e-commerce experts to get their perspective on this trend.
Apple's New Privacy Framework Pressures the Digital Ad Market
Apple's plan to release its App Tracking Transparency (ATT) privacy enhancement feature in early spring has set the ad industry on its ear. ATT requires apps to get a consumer's authorization before tracking them or the devices they are using. Ray Wang, principal analyst and founder at Constellation Research, told the E-Commerce Times that "at least 40 percent of consumers will say no."
Shifting Shopping Trends Push Retailers to Rethink Marketing
Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and access to product sampling.
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E-COMMERCE TIMES
How to Build an SEO Strategy for 2021

The E-Commerce Times discussed with Steve Wiideman, president and CEO of Wiideman Consulting Group, the essentials of how to build an SEO strategy for 2021. Wiideman designed and teaches the Website Optimization and Strategic Search Engine...

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www.ecommercetimes.com
Fake Review Schemes Conning Online Shoppers

Online shoppers beware: a fast-selling marketplace of fake reviews is trying to lure you into buying products on major digital store sites and social media outlets. This latest review scam involves an under-wrap false review network operating...

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www.ecommercetimes.com
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Women in Tech: 20 Trailblazers Share Their Journeys
Successful women in the tech trenches share their insights and tackle subjects ranging from how to search out a strong mentor to how to be one -- from how to advance in a large company to how to start your own firm.

This book is an excellent guide for students considering STEM courses, graduates pondering job choices, and career changers at any stage in life. It's also a useful tool for school and career counselors, recruiters, and HR pros eager to diversify their workplaces. 
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