Tuesday 20 October 2020

E-Commerce Minute

E-Commerce Minute
October 20, 2020
The Strive to Survive a COVID-19 Holiday Shopping Season
The upcoming holiday season is looking much different than anyone would have suspected this time last year. Forget about the customary long lines to buy gifts for loved ones and friends this year -- if you can even find a store that is open. All of these changes make it critical for marketers to adapt in an effort to recover lost sales and attract new customers.
The WFH Evolution of the Home Office
More people than ever now work from home as a result of the pandemic, and this shift has necessitated a rethinking of how home offices are designed and furnished. The E-Commerce Times checked in with providers of workspace furniture and accessories for insights on how the adaptation to WFH has affected home office setups.
The 2020 Holiday Shopping Season Will Set Long-Term Precedents
The restrictions forcing people to work and shop from the confines of their homes accelerated an already advancing e-commerce market that was years in development. As a result, the pandemic has created a case study for e-commerce and retail of the 21st century. Moving forward, this holiday shopping season will likely witness one of the next major shifts toward a different future in retail.
Supply and Demand: A Moving Target for E-Tail Marketers
Marketers must adapt to changing circumstances. They also have to play better hunches when handling supply and demand issues. In this constantly changing marketplace, supply and demand are moving targets. So why are advertisers not fully capitalizing on the new situation? Many marketers have not yet figured out how to do so.
Why Hasn't CRM Taken Over the World?
Many businesses have bought into CRM, of course. It isn't an 80-billion-dollar industry for nothing. Still, there's a disconnect between the wonderful features and functions of new technologies and the realities of how companies use them -- or not. Only about a quarter of organizations use CRM appropriately. Others use it for simple record keeping, or barely use it at all. 
TRENDING ON
E-COMMERCE TIMES
Virtual Travel Marketing's Cure for Wanderlust

While many people have been stuck at home during the pandemic, virtual travel marketing has emerged to help fill the void felt by those who yearn for faraway places. The E-Commerce Times caught up with some virtual travel experts to discover how...

Read more
www.ecommercetimes.com
G Suite Rebranded as Google Workspace

Google has announced its rebranding of G Suite as Google Workspace, along with its newly integrated desktop environment that is designed for enhanced collaboration and communications, marking its latest bid to challenge Microsoft 365.

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www.ecommercetimes.com
FEATURED RESOURCES
Forrester names NICE inContact CXone a leader in cloud contact center software
CXone is top ranked in “current offering” and “strategy” categories, and received the highest possible scores in 29 of 33 criteria used to evaluate cloud contact center providers.

Download a complimentary copy of the report to learn:

  • Which factors matter most when choosing cloud contact center software
  • How Forrester evaluates CXone relative to other cloud contact center vendors
  • Why now is the time to modernize to a cloud contact center platform
Women in Tech: 20 Trailblazers Share Their Journeys
Successful women in the tech trenches share their insights and tackle subjects ranging from how to search out a strong mentor to how to be one -- from how to advance in a large company to how to start your own firm.

This book is an excellent guide for students considering STEM courses, graduates pondering job choices, and career changers at any stage in life. It's also a useful tool for school and career counselors, recruiters, and HR pros eager to diversify their workplaces. 
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Lead Management Guide: The Essential Foundation of Growth

LeanData


Hi there,

The foundation of B2B growth now, and in any economy, is strategic lead management. To grow during these times, revenue teams must make the most of every potential customer. 

Download our Lead Management Guide to understand why a strong lead management strategy is imperative for B2B growth in any economy. Also read how leading companies like Okta, Pure Storage and Kaltura are adapting their strategy for success.

Read Today

Download to learn:

  • The elements of lead management that matter, including lead routing, lead-to-account matching, engagement, and attribution
  • How customers are handling lead management through process and technology
  • Insights from operations professionals who are planning for the road ahead 

Want more on optimizing a lead management strategy at your organization? Reach out today and we'd be happy to connect!

Best,
The LeanData Team




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